Niche Site Case Studies & Examples

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3 Affiliate Niche Site Examples

Most SEO examples suck.

It's all very well looking at a website, but how did they actually do it? and why did they do it like that? You can't copy what you don't know.

That's why we built

Our goal is to provide expert tear-downs of some of the world's most successful SEO strategies. To shed light on an industry that loves to hide its secrets.

We're still building every day. Got a niche site case study to share? Reach out. Grab some exposure for your big win.

Here are 3 great SEO examples to get you started 👇

1. Digital Émigré

digital emigre case study niche site

Topic: How to emigrate to Europe

Samantha North's niche site, Digital Emigre, grew to $7,000 in revenue in 2 years.

Although she was a serial blogger and ex-journalist, Samantha had no SEO knowledge prior to starting her journey.

In our case study with Samantha, we focus on four core tenets of a successful niche site SEO strategy.

(1) Choosing a niche

(2) Making a content strategy

(3) Monetizing your traffic (often through 5-figure affiliates!)

(4) Mistakes to avoid

It was particularly enticing to hear this story from the perspective of someone fresh to SEO. It was a stark reminder of the fundamental principles of great SEO, and how impactful doing the basics right can be.

Read the full case study here.

2. Retro Dodo

retro dodo case study niche site

Topic: Retro gaming console reviews

Brandon Saltalamacchia published his first piece of content in June 2019.

Three years later, in November 2022, Retro Dodo pulled in $55,000 in revenue. Now, that is a highly profitable blog.

With a successful YouTube channel, blog and social media accounts, Retro Dodo truly embodies a brand.

His followers are raving retro gaming fans, and they trust his console reviews.

Retro Dodo earns $8,000 per month through affiliates—encouraging sales of games consoles, each of which he's unboxed and reviewed.

This case study was an important tip to the future of search: a fully-integrated video x written blog.

Read the full case study.

3. Niche Website Builders

niche site example from niche site builders

Topic: Leveraging an aged domain to boost search volume

The team over at Niche Website Builders buy old websites and redirect them to their own.

This strategy boosts the authority of their site by passing unearned PageRank from one site to theirs.

In this case study, they share how to leverage aged domains the right way.

Tips include:

(1) Look for a website in the same niche

(2) That's has lower domain authority than yours

(3) That also overperforms for organic traffic

Note, they don't use a direct 301 redirect.

"Rather than redirect them to the homepage, we created a 4,000-word skyscraper piece of content that covers the category subject broadly. Throughout this content, we added tons of internal links to posts within the target category."

A Goodey Marketing Project

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